【中英双语阅读】瑞幸咖啡将开拓大中东和印度市场。(关注本站,每天一篇英文简报,了解世界,增进知识)
Chinese coffee chain brand Luckin Coffee has set its sight on global expansion by planning businesses in the Greater Middle East and India markets via a partnership.
中国咖啡连锁品牌瑞幸咖啡计划通过合作拓展大中东和印度市场。
Luckin Coffee and Americana Group, the largest integrated food product company in the Middle East, signed a Memorandum of Understanding Monday, which includes a plan to set up a joint venture to launch new retail coffee businesses in the above regions.
瑞幸咖啡和中东地区最大的综合食品公司Americana Group周一签署了一份谅解备忘录,其中包括在上述地区成立合资企业以推出新的零售咖啡业务的计划。
"This collaboration represents Luckin Coffee's first step toward bringing its leading products from China to the world," said Luckin Coffee founder and CEO Jenny Qian.
“这次合作代表了瑞幸咖啡将其领先产品从中国推向世界的第一步,”瑞幸咖啡创始人兼首席执行官Jenny Qian表示。
Founded in 2017, Luckin posted fast expansion thanks to its convenient tech-driven services and affordable quality products. It now operates over 3,000 stores across 40 cities in China.
瑞幸咖啡成立于2017年,凭借其便捷的技术驱动服务和价格合理的优质产品,实现了快速扩张。 它现在在中国40个城市经营着3,000多家商店。
The company plans to open more than 4,500 stores by the end of 2019 to become China's largest coffee chain.
该公司计划在2019年底前开设4500多家商店,成为中国最大的咖啡连锁店。